Case study 05 · Nat Bond Consulting

Four years of mahi, given room to grow.

Nat Bond works in horticulture, coaching and mentorship. Her roots are in Te Kao, and Tauranga Moana is home. Her website was four years old and built on Carrd, and it no longer showed the work she had done since. She asked for a full redesign that does, and a fresh look.

Client
Nat Bond Consulting, Tauranga
We built
A full website redesign
Before
A four-year-old Carrd site
Status
Live at natbond.co.nz
Nat Bond's site in summer: an apple tree heavy with fruit at sunset, and the line “Alongside growers.”
natbond.co.nzCaptured from the live site

01 · Before

One long page, and a lot to read.

The old site was a single column: a photo, then each service as a block of text in a coloured box, then her story. It said what Nat did. It didn't show the work, or who she is.

The Carrd site, 23 April 2024, from the Internet Archive.

Nat Bond's old one-page Carrd site, top to bottom

02 · Through the seasons

Her work, as an orchard through the year.

The new site holds one orchard still while you scroll, and turns it through the seasons. Each season is a part of Nat's work: the growers in summer, coaching in autumn, mentorship in winter, and what comes next in spring.

Summer: “Alongside growers.”, her work with growers as RSE Lead Autumn: “Space to reflect.”, coaching Winter: “A shared perspective.”, mentorship Spring: “Your next chapter.”

03 · The rest of the story

Who she is, and what she's made.

After the seasons: her roots and values, coaching and mentorship, the five films she led for Horticulture New Zealand, and an easy way to get in touch.

About Nat: her roots and values, beside a photo of Nat and her team Coaching and mentorship: “Space to grow. Support to move forward.” Selected projects: “Knowledge shared. Possibility grown.”, the films she led “Let's start with a conversation.”, with an enquiry button

04 · What we built

Calm, quick, and hers.

  • A look of her own

    Forest green on cream, and a simple Nat Bond Consulting wordmark, in place of the old gradients.

  • The orchard, through the year

    Four images of one orchard, one per season, that change as you scroll. With reduced motion, they simply sit still.

  • The films, front and centre

    The five films she led for Horticulture New Zealand, each a tap away on YouTube.

  • Fast and easy to keep

    A light, hand-built site with no page builder underneath, with its own enquiry page and privacy page.

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